Go Big or Go Home: Corporate Partnerships for Tech Start-Ups by The Los Angeles Area Chamber of Commerce
Date: Wednesday, May 15, 2013
Time: 11:30 am - 2:00 pm
Corporate partnerships can yield tremendous value for both technology start-ups and big business alike. Yet the success of these partnerships depends on a variety of different bureaucratic and technical roadblocks. Before you network your way into big meetings with your charming personality, it is important to first build a compelling business case that appeals to corporate executives. The standard assumption by big company executives is that technology startups reaching out have no value. Successful entrepreneurs looking to partner should take the time to:
1. Determine the value of corporate partnership for their business.
2. Identify the right companies with complementary products or needs for their services/technology.
3. Build a compelling case (and product) for partnership that appeal to target partners.
4. Connect with the right business and technical decision makers at a target company to efficiently drive a sustainable and mutually beneficial partnership to fruition.
Not sure how to start? Join us and hear from corporate and start-up veterans who have developed and managed these powerful relationships. Case studies, success stories and failures alike will be presented through conversations and a panel discussion.
$10 for Chamber members
$15 for non-Chamber members
$20 at the door